TEXT (copy + scripts) β IMAGE (social + UGC + storyboard)
β VIDEO (text / image / start+end) β AUDIO (VO + music)
β ASSEMBLY (polished ad + UGC review) β AUTOMATION (ComfyUI)
TOOLS & URLS
Stage
Tool
URL
Free Tier
Text
ChatGPT
chat.openai.com
Free
Images
DALLΒ·E 3
Via ChatGPT
Free
Images
Bing Creator
bing.com/images/create
Free
Video
Kling AI
klingai.com
~66 credits/mo
Video
Runway
app.runwayml.com
125 credits
Video
Higgsfield
higgsfield.ai
Free tier
Voice
ElevenLabs
elevenlabs.io
10K chars/mo
Music
Suno
suno.ai
10 songs/day
Audio Clean
Adobe Enhance
podcast.adobe.com/enhance
Free
Lip Sync
Sync.so
sync.so
Free trial
Edit
CapCut
capcut.com
Free
Edit (Pro)
DaVinci Resolve
blackmagicdesign.com
Free
Workflow
ComfyUI
github.com/comfyanonymous/ComfyUI
Free
COPYWRITING FORMULAS
AIDA: Attention β Interest β Desire β Action
PAS: Problem β Agitation β Solution
HOOK: Question | Statistic | Bold claim | Controversy
You have 1.5 seconds. Hook first.
IMAGE PROMPT ANATOMY
SUBJECT + STYLE + LIGHTING + COMPOSITION + QUALITY
SOCIAL POST:
"[Subject] on [surface], [props], [lighting],
[style], [aspect ratio], [platform] aesthetic"
UGC PHOTO:
"Casual photo of [person] holding [product],
[setting], [time of day] light, candid, unposed,
phone camera quality, natural skin texture"
STORYBOARD:
"Cinematic [shot type] of [subject], [action],
[lighting], shallow depth of field, 16:9,
photorealistic, commercial quality"
VIDEO PROMPT FORMULA
"[CAMERA] shot of [SUBJECT] in [SETTING].
[WHAT MOVES AND HOW]. [LIGHTING]. [MOOD].
[Duration]. [Quality tags]."
CAMERA: Static / Slow push-in / Drone rise / Handheld
MOTION: Keep it simple. One movement per clip.
THREE VIDEO METHODS
Method
How
Best For
TextβVideo
Prompt only
Abstract, product concepts
ImageβVideo
Keyframe + prompt
Controlled product shots
Start+End Frame
Image A β B
Before/after, transformation
HIGGSFIELD QUICK REFERENCE
Camera Presets (pick from menu):
π Zoom in βοΈ Pan π Drone π€ Handheld π₯ Dolly
Mood Presets (click to apply):
π Golden Hour π Neon Night βοΈ Moody Morning π‘ Studio
Viral Presets: Pre-built templates from high-performing content.
One photo β cinematic video. One click.
ELEVENLABS EMOTION TAGS
Commerce Style
Tag
Premium/luxury
[Warm, sophisticated, intimate]
Energetic/tech
[Energetic, excited, casual]
Trustworthy
[Calm, confident, professional]
Urgent/limited
[Urgent, direct]
Friendly/UGC
[Casual, genuine, like talking to a friend]
Emotional
[Warm, heartfelt]
EXPORT SETTINGS
VIDEO: 1080Γ1920 (9:16 vertical), 24fps, H.264, MP4
AUDIO: 48kHz, 24-bit, WAV (never compress before export)
DIALOGUE: -12dB
MUSIC: -24dB (duck to -30dB during speech)
POLISHED AD vs ORGANIC UGC
Element
Polished Ad
Organic UGC
Look
Cinematic, graded
Phone-selfie, natural
VO
Professional, scripted
Conversational, improvised
Music
Brand-matched
Trending or none
Length
15 sec
30 sec
CTA
"Link in bio"
"Honest review. Link below."
Vibe
"Buy this"
"I tried this"
AFFILIATE CTA EXAMPLES
"Link in bio π"
"Comment 'LINK' and I'll DM you"
"Tap the link to shop"
"Check the description"